How to Add Verified Reviewer Badge in WordPress for 15% Sales Growth

Consumers cannot see or touch the product while ordering something online. That’s why they read reviews, which have become the pivot for 71% of shoppers to choose a business.

It should have been a simple calculation for businesses. Get more reviews and grow your sales. But that’s not the reality.

Fake reviews have been triggering concerns for many customers. And it’s not paranoia anymore. 

Online businesses are getting seriously hurt worldwide because of this issue. Fortunately, you can sort this problem easily by showing a verified reviewer badge.

That verified blue tick is a universal sign of authenticity and adds an extra layer of credibility to your reviews.

And it’s not just a theory. Spiegel Research Center found that verified reviews improve the odds of purchase by 15%.

In this article, we will describe the actual benefits of the verified buyer badge and how to add it while showcasing your customer reviews on your WordPress website.

So, without any further ado, let’s get started.

What is a verified reviewer badge?

A verified reviewer badge is a small icon beside the reviewer’s name. It is generally a blue tick that indicates that the review platform has verified the reviewer as a real human.

This badge is like a trust label. It tells potential customers that the reviews they’re reading are authentic feedback based on real purchase experiences.

Bonus Tips: Want to learn the art of asking for reviews without annoying your customers? Learn the most professional methods to ask for reviews that never fail to bring the best results.

Benefits of a verified badge for reviewers

Verified badge reviews are more than a blue tick. It’s a certification of trust. However, its commercial and psychological advantages stretch far beyond gaining trust and exposure.

Take a look at these key benefits of a verified badge for reviewers:

• Increase conversions and sales: Verified badges on your reviews website showcase the high quality of your business. It helps new prospects make their decisions faster, eventually leading to more sales. 

• Establish strong brand authority: When most of your positive business reviews are verified, potential customers will be more convinced about your quality standard. It will build a strong reputation over time.

• Reduce cart abandonment rate: Many customers drop off at checkout because they still have doubts. Verified reviews help them overcome the dilemma and motivate them towards the checkout.

• Lower marketing costs: Reviews verified badge is the ideal element for word-of-mouth marketing. When more people start talking about your business, it reduces the need to spend big on ads to prove your worth.

• Improve brand transparency: The verified blue badge shows that your reviews are the experiences of genuine customers. It’s an honest and pure user-generated content free from any kind of manipulation.

• Boost brand visibility: Verified reviews show up higher in search results and look more trustworthy. When your reviews stand out like that, more people click, check your business, and turn into potential customers.

• Encourage more customer reviews: Shoppers feel good when their review gets marked as verified. It makes them feel more valued and motivates more customers to share their opinions and feedback.

• Increase customer retention rate: Whenever an old customer comes back to you and sees new verified reviews, it shows that you’re still going strong and inspires them to shop from you again.

Bonus Tips: Explore the most effective strategies for collecting customer feedback from social media and how to use them for a stronger brand reputation.

How to add verified reviewer badges to WordPress websites

First things first! To add verified reviewer badges, you’ll need to add customer reviews on your website. And if you’ve built your website with WordPress, it’ll be a pretty simple task.

All you’ll need is a WordPress business reviews integration plugin like WP Social Ninja.

It’ll integrate customer reviews from various platforms, including Google, Yelp, WooCommerce, Facebook, Tripadvisor, and more, and you’ll be able to add a verified badge for reviewers.

Besides the verified reviewer badge, key features of WP Social Ninja will allow you to:

• Optimize your reviewer image for faster loading speed
• Make your reviews feed fully GDPR compliant for better privacy
• Add schema snippet for better search engine visibility
• Create QR codes to collect more reviews with a simple scan
• Choose from multiple templates to get started immediately
• Use the advanced filters offering full control over showcasing reviews
• Aggregate reviews from multiple platforms on a single web page
• Enable AI Summarizer for a comprehensive view of your business quality
• Select from multiple rating styles and reviewer name formats
• Customize each element of your integrated reviews, matching your website design
• Add notification pop-ups for reviews to grab your audience’s attention better

Moreover, WP Social Ninja offers features for social media feeds integration, chat widget creation, and more from a single dashboard. Despite all features, it is surprisingly lightweight and super fast.

So, without further introductions, let’s learn how to add a verified reviewer badge with WP Social Ninja step by step.

Step 1: Install and activate WP Social Ninja

The process is similar to installing any WordPress plugin. You can do that in two ways:

• From your Dashboard
• From WordPress Repository

Here’s how to install it from your Dashboard:

• Navigate to the WordPress Admin panel. From the WordPress Dashboard, go to Plugins > Add New
• Next, in the search input field, type WP Social Ninja and wait for a moment for it to come up
• Now, click on the Install Now button
• Then Activate

If you decide to install from the WordPress Repository:

• Search WP Social Ninja in the WordPress Repository, and it will appear at the top. Once you click it, hit the Download button
• Now go to the Dashboard and go to Plugins > Add New > Upload Plugin > Choose the zip file
• After that, click the Install Now button and then Activate

Step 2: Integrate customer reviews from your desired platforms

As we already mentioned, WP Social Ninja allows integrating reviews from 10+ platforms, including Google, Facebook, Yelp, Amazon, AliExpress, Tripadvisor, WooCommerce, Booking.com, and more.

Plus, you’ll be able to add custom reviews on your website without breaking a sweat. No matter what the review sources are, you’ll be able to add verified buyer badges to all of them.

But first, you’ll need to integrate reviews on your business website with WP Social Ninja. Follow our detailed Documentation to learn how to add customer reviews for each platform with clear instructions.

After integrating your desired platform, we’ll move to the next step of adding verified badges.

Step 3: Add verified reviewer badge for your integrated reviews

Follow the instructions below to add verified badges for reviewers within minutes:

• First, go to WP Social Ninja Dashboard, select Templates, and click on the Add New Template > Add Reviews Template.

• Then, go to the Sources under the Platforms section. Here, you’ll select the platform you’ve integrated. We’ve selected Facebook for demonstration purposes.

• Now, head towards the Settings and enable the Display Verified Badge button. And you’re all done!

• You can also check out the other features to customize your reviews feed to make it more attractive, matching your brand voice. Here is a preview example for you.

Grow your sales with the verified reviewers badge

The verified buyer badge is not just any simple ornamentation to your reviews. It’s a trust certificate that convinces existing customers to return and attracts new ones.

Businesses can no longer ignore the impact. So, we’ve covered the easiest method for adding a verification badge for reviewers and how it will benefit your business.

Follow our instructions to add a verification badge for your customer reviews with WP Social Ninja and make your business future-proof.

However, you should never think of buying online reviews. Ensure the quality and handle your customers with care. Reviews will eventually come rolling in. And WP Social Ninja will take care of the rest.