7 Strategies to Get More Reviews for Your Facebook Page
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“Jack runs his Facebook business page, and he posts about the great quality he provides, but there are not enough reviews to vouch for him. So, people eventually start to lose trust..”
And Jack woke up with a nightmare!
However, if your Facebook business page doesn’t get enough reviews like Jack’s, it can soon become your nightmare as well!
Facebook is the biggest social media platform on this planet, home to 200 million businesses worldwide.
So, the competition is fierce, and you must focus on getting more Facebook business page reviews if you want to earn the trust of your target audience and become their first choice.
However, getting more Facebook reviews is no easy task by any means unless you know the right tricks.
And here we are!
In this article, we will share eight simple but highly effective tricks for getting more Facebook reviews for your business page.
Let’s start then, shall we?
What are Facebook page reviews?
Okay, let’s get clear about something!
Facebook page reviews are slightly different from traditional star-based ratings! Since 2018, the review system has changed its form into recommendations in a Yes/No format.
If you go to the Review tab of any Facebook business page, you will be asked: “Do you recommend (business name)?”
Your answer is the recommendation! You can even add further information with tags, photos, or texts. Feel free to check our article to learn more about how to leave Facebook reviews.
The main difference between Facebook page reviews and other review platforms is that users will see recommendations from their own list, which is naturally more convincing.
Bonus tips: If you are a small business owner and struggling with your promotion, here are some effective Facebook marketing tips for you.
Why Facebook page reviews are so important?
A great philosopher once said, “Always ask Why!”
That’s why, before we learn how to get Facebook reviews for business pages, we should know why it matters so much. So, in this section, we will talk about the importance of Facebook page reviews.
Reviews, recommendations, and feedback are associated with the success of a business since time immemorial! In this era where people are literally living in a virtual place, reviews are the be-all and end-all of a business.
Reviews, in general, address the two major pain points of the buyer journey. The same goes for Facebook business page reviews as well. These crucial pain points are:
- Trust Issues: The most common problem that customers face while shopping online is whether they should trust the business and move forward or not. Facebook business page reviews act as decisive proof of the quality of your business and a big assurance for your potential customers.
- Decision Making: Taking a decision is really tough for online shoppers. Sometimes, a buyer is almost ready to buy from your page and needs a little push to make the decision, and Facebook page reviews act as the catalyst to help them finalize their purchase decision.
Is that all about the benefits of Facebook page reviews? Of course not. There are plenty of other reasons for you to focus on getting more Facebook business page reviews.
- More and more Facebook page reviews can help your business to gain more credibility. The more reviews you will get, the more your business will be recognized as a brand.
- Facebook page reviews are user-generated content that can help you to gain more organic reach. This will eventually help you to increase your Facebook followers.
- Reviews on your page are a great way to generate quality leads on Facebook. More leads will eventually boost your conversion rate and generate more sales.
- When someone leaves a review on your page, it will appear on the entire friend list of that reviewer, which can tremendously grow your Facebook network. So, whenever someone from that list needs to buy something you sell, your business has the highest possibility of being the first choice.
All that benefits are yours to take in exchange for Facebook reviews! So, let’s move forward and learn how to get Facebook reviews with our proven tricks.
7 proven ways to get more Facebook reviews
No more chit-chat! In this section, we will show you how to get Facebook reviews without breaking a sweat!
So, let’s start by seeing how you can help your customers leave more Facebook page reviews.
Enable the Facebook page review option for your visitors
First thing first- make sure that you have enabled the Facebook page reviews option for your visitors.
Usually, the reviews option is automatically enabled when you create a page. However, if it’s not activated for some reason, you can manually enable the Facebook page review option.
Here’s how you can do it:
- Step 1: First, log in to your Facebook business page administrator account, and then go to your home page.
- Step 2: Click on the Settings option from the left side of your home page.
- Step 3: Click on the Page and tagging option under the Audience and Visibility section on the left side. After that, you will see a toggle button asking you to allow others to view and leave reviews on your page. Enable it, and you’re all done.
Display Facebook page reviews on your WordPress website
Facebook and WordPress- a duo that is sure to bring success to your business without fail.
Facebook is a highly competitive platform, and it can be really difficult to stand out and reach the right audience. However, it is comparatively easier to reach out to the right audience with an SEO-optimized WordPress website.
Suppose you have embedded Facebook business page reviews on your WordPress website and added a “Write a review” option that directs visitors to your Facebook page.
It will make your site more credible to your visitors and encourage them to leave more reviews on your Facebook business page!
On the other hand, if your latest Facebook page reviews keep on updating your website, search engines will notice this addition of fresh content. It will boost your website’s relevancy, improve SEO, and will eventually impact your search engine ranking positively.
It’s the ultimate cross-promotion. What’s better is that there are plenty of Facebook review plugins on the WordPress repository, which makes it a no-brainer to add Facebook reviews to your WordPress website.
Let us save you from the hassle of searching for a suitable Facebook review plugin. Meet WP Social Ninja, the most compact and all-in-one social media plugin for WordPress websites.
This super social plugin collaborates with 30+ platforms and is crowned with features like social feeds, social reviews, chat widgets, notification popups, and custom testimonials.
As for your Facebook business page reviews, you can:
- Connect as many business pages as you want
- Choose from multiple pre-built templates and layouts
- Add a “Write a Review” CTA button to collect direct reviews for your page
- Filter reviews based on ratings, specific keywords, hashtags
- Customize your review box in alignment with your website
- Enable synchronization for automatically updating new reviews
- Add Schema Snippet for better search engine results and more
You can check out the Facebook reviews page for more details.
Now, let’s see what else this plugin has to offer as a Facebook plugin for WordPress.
WP Social Ninja will allow you to embed Facebook feeds on your WordPress website easily, as well as add your Facebook page reviews. You can even add your Facebook events feed and album feed easily!
Win your customers’ hearts with exceptional features
Discover how WP Social Ninja can assist you in designing outstanding customer experiences.
Ask customers for Facebook page reviews through Messenger
Chat platforms like Messenger are a great way to collect customer feedback.
Whether attending to customer queries or providing support, Messenger can pave the way to build long-term relationships and help you get more Facebook reviews.
The process is quite simple! While talking to a customer through Messenger, you can directly ask them to leave a review.
It can be a simple text like: “Hey, if you like our service, don’t forget to leave us a review!”
Or you can take the initiative and send a text to a regular customer like: “Hey, have you ever thought about leaving us a review?”
You can create Facebook Messenger chat widgets from your website with WP Social Ninja to connect with your prospects and provide support directly from your website.
Make your texts simple and concise. But always make sure that you are not pushing or being too frequent!
Pro tips: Remember not to ask for reviews after a purchase! Wait for 3 or 4 days, let your customer use your product, and then it’s time to ask for reviews.
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Encourage your customers to check in on Facebook
Do you have a physical shop and a Facebook business page but feel hesitant about asking customers to give reviews directly?!
No problem! Ask them to check in on Facebook, and eventually, you will get more Facebook reviews! But how so? Let us explain then.
Whenever a visitor checks in to a place, Facebook will send them a notification later to review the business.
If your customers are satisfied with your business, they are likely to leave Facebook reviews without even asking! That’s a great trick, right?
Now, the main obstacle to executing this nifty plan is to encourage your audience for check-ins!
In that case, here are some effective tips for your help:
- First, make sure that you regularly post on your Facebook business page and that you have a solid marketing strategy in motion. You need to make your page and business a desirable place to check in.
- If your business has a physical store and requires customers to stay for a while (restaurants, clothing shops, spas, etc.), you can give your visitors a gentle reminder to leave Facebook page reviews while passing your WiFi code.
- You can occasionally offer a special discount in exchange for check-ins. You can even think of setting up a special photo booth in your shop and softly ask your customers to leave reviews while posting their beautiful photos.
Respond to your Facebook page reviews
We all love to be valued; it’s a universal feeling.
That’s why you should react to each and every recommendation you receive, comment on them expressing your gratitude, and share them on your Facebook business page.
This act of sincerity will make your customers feel that their feedback is being valued and definitely encourage new visitors to express their opinions and leave reviews. That includes the negative reviews as well.
Sometimes, you might feel like deleting negative reviews and making your page filled with praise and appreciation. But don’t do that, ever!
Getting rid of your negative reviews will only show your lack of honesty and transparency. This can seriously damage your reputation, and it’s fatal for online businesses.
That’s a serious situation. “What should I do with my negative reviews?”- you are thinking, right?
Okay, let us show you how you can deal with your negative reviews:
- First of all, try to understand the reason behind your negative reviews. What is the trigger point? Is it your product or service? Or is it your delivery agency? Figure out the root cause of the problem.
- After that, respond to the negative reviews. Thank your reviewer for their feedback, and apologize for the inconvenience. Make sure that your word choices excerpt empathy.
- If it’s a fault from your end, acknowledge your mistakes and offer reimbursements with a refund or with a special discount coupon for the next shopping.
Remember that your potential prospects will definitely notice the negative reviews, but they will see how maturely you have handled them as well.
This will exponentially establish your professionalism and encourage new buyers to shop and leave reviews on your Facebook business page.
Bonus Tips: We understand that you might need to remove some Facebook page reviews in some extreme cases. Check our blog to learn how to remove Facebook reviews if necessary.
Promote your top Facebook page reviews to other platforms
People love to go with the flow! So, make sure to promote your Facebook page reviews on other platforms like getting reviews is a regular thing for you!
While you are building your social presence on different social platforms, it’s highly possible that some of your customers know you through other platforms and don’t even know about your Facebook business page. Some of the platforms might not even have a review system.
That’s why promoting your reviews on other platforms will attract new followers from other platforms and inspire them to leave reviews on your Facebook business page.
Here are some multi-channel promotional tips for you:
- Showcase your best reviews on the home page or product page of your E-commerce website
- Mention your top reviews on Newsletters and blogs
- Design attractive posters with your Facebook business page reviews and upload them as stories or posts on other platforms like Instagram, LinkedIn, Pinterest, X, etc.
- Make short videos with multiple posters and upload them as reels or TikTok videos
Mention about leaving Facebook page reviews on your posts
One of the simplest yet most efficient methods to get more Facebook reviews is to post on your page, asking for them.
Your loyal and satisfied customers often might forget to leave reviews on your Facebook business page, and your posts will work as a gentle reminder.
You can post that you are collecting more reviews for your Facebook business page and ask if your followers could help you out and spread the word.
It can be a short post or caption like:
‘We hope you enjoy our [products/services] as much as we love to offer them. We would greatly appreciate your feedback and love to hear about your experience. If you had a good experience, please leave a review on our Facebook Page. Your suggestions help us grow, which pushes us to provide you with even better service!‘
You might be astonished to see the shares and reactions and how many people are there to help you. It’s always a good idea to make your audience feel that you need them. It makes them feel special.
Bonus Tips: Want to get good engagement on your posts? We’ve got you covered! To make things more actionable, check out our blog here for interactive Facebook post ideas that will help you connect again with your audience on Facebook.
Key takeaways
Facebook reviews can have a longer-term impact than you might think. They can turn your business into a brand and make it the first choice among your customers.
Getting more Facebook reviews takes a little effort, but the outcome can sometimes surpass your imagination.
We genuinely hope that our article will help your Facebook business page reach an extraordinary height with the power of social proof and trust.
But make sure that your quality is never compromised. Now that you know how to get Facebook reviews, it’s time for you to win the game. Cheers!
Mashfik Upal Aumy
Aumy is a veteran Digital Marketer at WP Social Ninja, specializing in the WordPress industry. With almost two years of experience, Aumy crafts content that breaks down complex branding theories, product marketing campaigns, and social media tactics in a digestible manner for businesses. While not working, you’ll find him reading books, watching movies, or exploring new places on a bike.
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