9 Must-Have WordPress Social Proof Plugins (Drive More Sales)

Stefan has been looking to buy something online, and suddenly finds some amazing social proof from your site. That social proof from your website really impressed him and made him make a purchase!

So, why did he choose your business to get the product/service?

Thousands of websites and ads might have flooded his search results, but he still decided to pick your product/service. Social proof matters, and that’s where the need for a social proof plugin strikes in when you want to gain an advantage over others!

Believe it or not, 92% of customers check before buying something online. So, don’t you think you should take more care of your customer reviews to achieve more success?

Surely, you do! So, let’s get to know more about this and how you can efficiently improve your business growth with the help of social proof plugins.

Utilize social proof in marketing. But why?

Social proof showcases customer satisfaction through the feedback they write on your e-commerce sites or business pages. This can come in the form of reviews, user-generated content, or testimonials.

And what happens next? This is what it leads to:

• First, it catches the visitor’s attention which instantly will help you to build more trust and credibility as social proofs are getting positive experiences from real customers
• Displaying testimonials, reviews, and user-generated content can significantly boost your conversion rates
• As buyers prioritize positive feedback and recommendations, with your social proof you can improve your brand’s reputation and perceived value
• Social proof also promotes your social platforms. So ultimately it’s helping to get more customer interactions and higher engagement on those platforms
• Lastly, user-generated content and frequent reviews contribute to fresh content, which will improve your search engine rankings

So, these are the very common form of advantages you expect from your marketing strategy by using social proofs. But when you add them to your business website, the outcome of promoting your business gets higher.

So how to get started? Using a social proof plugin will help you boost your social media integration efficiently through your website.

Benefits of using social proof plugins

When you want to use some tool for showcasing your social proof on a website, there are a number of plugins available. And how do you filter them to get the best one for your WordPress website?

Well, as there are plenty of options available for promoting the brand through the social proof plugins, you will find each plugin serves this purpose differently.

Some of them are good at showcasing only customer reviews, and some of them are based on sharing user-generated content. Others are good at Fomo marketing, managing newsletters, etc.

So, before jumping to the tools, you must want to know how the social proof plugins genuinely benefit your business growth, right?

And surely, it will also help you decide which plugin would be a good fit for your business and your website as well.

However, here are some of the most common benefits:

Easy setup: Social proof plugins effortlessly blend into your website, it makes it simple to show off reviews, testimonials, and user feedback without any technical headaches.

Automatic updates: These plugins keep your content updated by automatically pulling in the latest reviews and feedback, so you never have outdated information on display.

Customizable look: With a variety of design options, social proof plugins let you personalize how reviews and testimonials appear, and also ensure they fit perfectly with your website’s style.

Insightful Analytics: Many plugins include handy analytics tools, which allow you to see how your social proof is performing and how it influences customer decisions.

Saves time: By streamlining the management of social proof, these plugins save you valuable time and effort, and let you focus on growing other important parts of your business.

Best social proof plugins for WordPress plugins you need (The rundown)

Let’s take a quick look at the list we’ll explore;

1. WP Social Ninja
2. EmbedPress
3. Spotlight
4. Customer Reviews for WooCommerce
5. Social Feed Gallery
6. Popup Builder
7. Real Testimonials
8. NotificationX
9. TrustPulse

However, we’ll dig deeper into the details. Continue reading!

1. WP Social Ninja (Ultimate social media plugin)

WP Social Ninja is the top WordPress social proof plugin, empowering thousands of businesses to manage their social media directly from their websites. Trusted by 30k+ businesses and boasting an impressive 4.8-star rating.

This versatile plugin enhances user experience by allowing seamless connections with 30+ social platforms. To expand your reach, it offers standout features like social feeds, reviews, and testimonials.

But that’s just the beginning! With premium options like Notification Popups and customizable reviews, you can effectively showcase user feedback.

Additionally, for customer engagement, this WordPress social media plugin includes social chat widgets that will help you connect with 15+ channels, including Facebook Messenger, WhatsApp, and more.

Key features

• Social reviews from 10+ social platforms like Google, Facebook, WooCommerce & more
• Social feeds from Facebook, Instagram, YouTube and TikTok
• Social chat widgets from 17+ chat platforms for better communication
• Fully responsive & user-friendly
• Has deep customization and in-depth styling options
• GDPR-compliant for social feed and reviews feed
• 24/7 customer support

Pros

Connects with over 30 social platforms for many social proof options. You control how your social proof looks to match your brand. Easy to set up and manage, even for new users.

Cons

To explore all advanced features, you need to upgrade it to the pro version.

Price

It’s a freemium plugin; you can start with the free version and still explore its features for promoting your social proof. For more functionalities, you can upgrade the pro plan which starts at 44$/year (after a discount).

Why we recommend it

WP Social Ninja is a complete solution for social proof on WordPress. It brings together reviews, social feeds, and chat widgets into one easy-to-use plugin. If you want to build trust, help people connect with your brand, and use your social presence well on your website without using many different tools, this is the plugin for you.

2. EmbedPress (Put web content on your site)

EmbedPress embeds content from sources like YouTube, social feeds, Google Docs, maps, and more that does not require coding skills. With 100k+ installations and an excellent 4.9-star rating, it works perfectly with Elementor, Gutenberg Block Editor, and other page builders.

It enables you to embed videos, social feeds, maps, PDFs, 3D flipbooks, and more for improving your social proof in marketing.

Moreover, for presenting your content stylishly and engagingly, it supports multiple content sources.

Key features

• Global controls for iframe dimensions.
• Custom branding options for embedded content.
• Direct share options for embedded sources.
• Lazy loading for optimized performance.

Pros

Supports tons of content types, simple to use, and compatible with major builders. Makes embedded content attractive.

Cons

Doesn’t gather reviews from review sites. Some features are only in the paid version. Some advanced features, like content protection or showing ads on embeds, are likely in the paid version.

Price

Starts at $39/year for a single-site license.

Why we recommend it

If you regularly use videos, social posts, documents, or maps and want to display them beautifully without any coding, this plugin is perfect. It helps make your site more engaging and visually rich.

3. Spotlight (Display Instagram feeds)

Spotlight Social Feeds is an amazing WordPress social proof plugin, used by over 60,000 websites and holding a great 4.7-star rating. It’s perfect for showing your Instagram content directly on your website.

For displaying social proof from your Instagram account it requires no coding. Also has ready-to-use templates, so you can effortlessly showcase your feed. It uses Gutenberg block or shortcode to integrate into your content. 

Additionally, you can benefit from the efficient display options for your photo feed, such as showcasing your photos in a gallery format. You can further customize various elements, including the number of posts displayed, their order, and the number of columns.

Key features

• Connect with multiple accounts
• Display unlimited Instagram feeds
• Has popup lightbox to show larger photos, reels, and videos
• Combine multiple Instagram account in single feed  

Pros

Perfect for displaying Instagram content like photo/video galleries. Easy to setup and requires no coding. Also, it has good customization options.

Cons

Does not support other social platforms, focuses on feeds, not other reviews. And the advanced features are in the premium plan.

Price

The premium plan of this social proof plugin starts at $59/year.

Also read: Spotlight vs. WP Social Ninja: Which Plugin Should You Choose?

Why we recommend it

Spotlight is a great choice if Instagram is your priority. It makes displaying your feed simple and beautiful on your website, without any coding. If you want to build trust and keep your site fresh using Instagram, this plugin is excellent.

4. Customer Reviews for WooCommerce (Boost eCommerce reviews)

This social proof plugin helps you promote your content and reviews. With 80k+ installations and a stellar 4.8-star rating, it’s perfect for eCommerce businesses using WooCommerce. It lets customers leave reviews with comments, images, ratings, or votes.

This plugin is perfect for promoting your social content and WooCommerce reviews. It’s ideal for eCommerce businesses, will allow your customers to leave reviews in comments, images, ratings, or votes. 

The plugin also offers an aggregated review form for multiple purchases and personalized email invitations to encourage reviews. And the built-in variables provide setting up automation for these emails, making it easy to gather valuable feedback from your buyers.

Key features

• Supports reviews in comments, images, ratings, or votes.
• Aggregated review form for multiple purchases.
• Personalized email invitations for WooCommerce reviews.
• Built-in variables for automated, personalized emails.

Pros

Perfect for online stores, encourages customers to leave feedback with invites and automated emails. Allows comments, images, and ratings.

Cons

Designed specifically only for WooCommerce, not for other platforms. Some features are only in the premium version.

Price

It has both free and premium versions. The premium version is at $49.99/year.

Must read: 7 Best WooCommerce Review Plugins: Boost Your Brand.

Why we recommend it

If you run an eCommerce business on WooCommerce, this plugin is a useful one. It makes collecting and displaying customer reviews uncomplicated, helping to build trust and increase sales by showing real buyer experiences.

5. Social Feed Gallery (Showcase Instagram feeds)

Social Feed Gallery is a popular WordPress plugin. It has 90k+ installations and a 4.5-star rating, designed specifically for displaying Instagram content directly on your website.

This plugin allows you to easily showcase your Instagram feed without needing any coding skills. It offers ready-to-use templates and integrates smoothly using a Gutenberg block or a shortcode. You can benefit from various display options like gallery or carousel formats, and customize elements such as the number of posts, their order, and the number of columns to fit your site’s design.

Key features

• Connects Instagram account quickly.
• Supports connecting with multiple Instagram accounts.
• Includes a lightbox to show larger photos, Reels, and videos.
• Works well with popular page builders like Gutenberg & Elementor blocks.
• Adjust colors, borders, and other styling options.
• Display by user or hashtag, with moderation tools.

Pros

Excellent for dedicated Instagram feed. Provides controlling layouts and design, and has caching for faster loading.

Cons

Does not support other social media platforms for feeds. Many advanced features (like multiple accounts, stories, hashtag feeds) require the paid version.

Price

The premium plan for Social Feed Gallery starts at $59 per year.

Why we recommend it

Social Feed Gallery is an excellent choice if Instagram is your primary social media focus. It makes showcasing your Instagram content on your WordPress website simple, visually appealing, and highly customizable without any coding.

6. Popup Builder (Email newsletter popup plugin)

Popup Builder is a highly popular WordPress plugin designed to help you create and deploy powerful, unique popups in minutes. With over 300k+ active installations and an impressive 4.8-star rating, it’s a versatile tool for various marketing needs. This plugin will let you to create high-converting popups that fit your brand, whether for increasing sales, collecting subscribers, or delivering important messages.

It offers extensive customization options, smart targeting conditions, and integration with many third-party plugins, ensuring your pop-ups reach the right audience at the perfect time.

Key features

• Offers different types of popups, including Image, HTML, Facebook, Subscription, Video, Exit Intent, Mailchimp, WooCommerce, and more.
• Allows 100% customizable design, including background, borders, texts, and colors.
• Show popups based on pages, posts, categories, user behavior, device, geo-location, and user roles.
• Activate popups on page load, scroll, click, hover, exit intent, user inactivity, or adding to cart.
• Compatible with popular plugins like WooCommerce, MailChimp, Contact Form 7, WPML, and more.

Pros

Provides a wide range of pop-up types and use cases. Advanced options to show pop-ups to the right audience. Effective for lead generation, sales, and subscriber growth. User-friendly interface, no coding required.

Cons

The vast number of options might be overwhelming for new users. Though they have advanced features, especially integrations and advanced targeting, but they are locked behind paid extensions or plans.

Price

Popup Builder offers a free core plugin. Premium extensions and bundles start from $49.95 per year for a single site license. Higher-tier plans are available for more sites and features.

Why we recommend it

Popup Builder is an excellent solution for anyone needing a highly flexible and customizable pop-up plugin for WordPress. Its extensive features, smart targeting, and broad integration support make it ideal for marketing, lead generation, and enhancing user experience. If you’re looking for a comprehensive tool to create any type of pop-up imaginable, this plugin is a powerful choice.

7. Real Testimonials (Collect & display reviews)

Real Testimonials is a top-rated WordPress plugin with over 40k+ active installations and a strong 4.7-star rating. It’s designed to automate collecting, filtering, and publishing customer reviews on your website.

This plugin helps you create stunning testimonial showcases using sliders, grids, and more, significantly boosting social proof and sales. It’s user-friendly and offers many responsive templates with live preview customization.

Key features

• Collect, filter, and publish reviews automatically.
• Show testimonials in sliders, grids, and other layouts.
• Includes forms for easy customer review submission.
• Supports displaying video reviews.
• Wide range of design options with live previews.

Pros

Simplifies gathering customer feedback and has many ways to show off testimonials beautifully. Adds rich media to testimonials. Also, streamlines follow-up with reviewers.

Cons

Focused on testimonials, not a broad social media feed aggregator. Advanced features like video testimonials and specific layouts require the Pro version.

Price

Real Testimonials has both a free version and premium plans. The premium version starts at $49 per year for a single site license.

Why we recommend it

Real Testimonials is an excellent choice for businesses focused on collecting and showcasing customer reviews. Its ease of use, versatile display options, and automation features make it a useful tool for building trust and driving sales with authentic social proof. If you need a dedicated plugin for managing your customer testimonials, this is a good choice.

8. NotificationX (Display social proof popups)

NotificationX is another social proof plugin for WordPress with 40k+ installations and a 4.8-star rating, which helps you increase your conversion rates by showcasing recent visitor activity. With this tool, you can create notifications for actions like sales, and email signups.

By displaying attractive pop-ups, you can quickly build trust with your visitors and highlight the latest products, special offers, discounts, and countdown timers.

Also, it has integration with some popular plugins and tools so that it’s easy to use for all.

Key features

• Over 10 notification types and 14+ integrations
• User-friendly interface with multiple customizable templates
• Showcase WordPress reviews and download counts
• Alerts for recent blog comments and email subscriptions

Pros

Covers sales, signups, reviews, etc. Easy to use with many customization choices and works with other popular plugins.

Cons

The unlimited agency bundle is quite expensive. Heavily relies on pop-ups, which might not suit all websites.

Price

The unlimited agency bundle starts at $349.

Why we recommend it

NotificationX is a good choice for boosting conversions with diverse social proof. It’s great for building trust and creating urgency on your WordPress site, especially if you need many types of notifications.

9. TrustPulse (Fomo & social proof notification plugin)

Next, you have Trust Pulse, it’s a notification and social proof plugin for WordPress and WooCommerce. With 20k+ installations and a strong 4.5-star rating, it’s designed to help you get more signups and subscribers by showing what real customers are doing.

This tool alerts you to customer actions, like who just bought a product, signed up for your newsletter, or registered for an event. With smart targeting, it ensures social proof notifications reach the right users at the perfect moment.

With its built-in analytics, you can easily monitor conversion rates and enhance your results. You can also view a history of user activities on your site. Plus, it tracks purchases, downloads, and registrations, displaying them as recent activity on your website.

Key features

• Real-time tracking to keep you updated
• Customizable notifications to match your brand
• Social proof alerts for flash sales and limited-time offers
• Showcase current visitor activity to create buzz

Pros

Easy to set up and the real-time messages encourage quick action. Builds trust by showing customers activity and provides clear performance insights.

Cons

Focuses on notification pop-ups, which might not fit all designs. Free version not available.

Price

Starting at $108/year for small sites and bloggers.

Why we recommend it

TrustPulse is excellent for boosting sales and signups by showing live customer actions. If you want a dedicated plugin to create urgency and build trust through real-time notifications on your WordPress or WooCommerce site, TrustPulse is a good choice.

Concluding with the best social proof plugins

And that’s all! We hope this article helped you get a complete idea of utilizing social proof on the website with WordPress social proof plugins. No doubt, you also don’t want to miss the opportunity to pick the best tool for improving your business strategy!

Nevertheless, when it’s about choosing the best plugin for social media marketing, you’ll find everything in this all-in-one social media plugin.

Lastly, want more content like this? Check out these posts:

• 7 Best Google Reviews Widgets for WordPress (Pros & Cons)
• Social Media Feeds for Any Website (Example And Practices)
• How to Make A Testimonial Slider on WordPress Website [Guided Steps & Example]